About me
I design and build products from Madrid, in English, Spanish and German. I have a BA in International Business from Constructor University, and before that I studied international relations in Nicaragua and Costa Rica.
Since 2022 I've built products from zero: a music social app, a field-ops platform for CPG brands with paying pilots, a vocabulary app, a LinkedIn extension and a campus marketplace. Now I take on a small number of client projects: apps, websites, B2B software and AI work, designed and built by one person.
Process
MY APPROACH
Every product I build starts with a customer conversation and ends in someone's hands.
01
Talk to users first
I run discovery before I design anything. MarketOpsIQ's AI price scanner came out of a single customer call.
02
Cut to the core
I prioritize ruthlessly: one clear problem, the smallest thing that solves it, and a roadmap short enough to ship.
03
Ship, measure, repeat
Launches are how I learn. I ship early, watch the numbers and iterate with the people using the product.
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Products built
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Paid B2B pilots
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Stores on MarketOpsIQ
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Research reports
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Products built
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Stores covered
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Paid B2B pilots
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Research reports
Experience
MY JOURNEY
2025-now
Product, design & build, MarketOpsIQ
Own the product end to end, from the mobile app and web dashboard to analytics. Landed two paid pilots with a CPG distributor.
2025
Business Consultant Intern, Stratle
Built a 6-month forecasting model that informed a client's pricing and feature priorities, and GTM KPI dashboards across 3 launch cycles.
2025
Product Marketing Intern, Constructor Tech
Owned competitor research and GTM planning across 3+ software products, and turned the findings into product positioning.
2024-2025
Research Assistant, Statista
Published 1,000+ statistical reports across banking, corporate and advertising, plus custom analysis for premium clients.
Milestones
Milestones & Education
I build for users, not trophies,
but when a launch takes off,
I'll take the spotlight.
2026
#5 Product of the Day on Product Hunt
Genzi
2026
Paying subscribers in the first month
Lexfall
2026
Two paid B2B pilots
MarketOpsIQ
2022
100K+ views on a TikTok I shot and fronted
Genzi
2023-2026
BA International Business
Constructor University
2019-2022
International Relations studies
Nicaragua & Costa Rica
Work with me
Tell me what you are building.
Send the idea, roughly when you need it and the budget range. You get a straight answer on whether I am the right person for it, what it would take, and what I would do first.
